Thought Leadership for Experts Programme

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Thought Leadership for Experts Programme

Highlight your analytics competences


As an analytics professional, do you sometimes encounter difficulties in explaining the added value of your work within the company?

Solvay Brussels School of Economics and Management has developed a thought leadership programme specifically designed for quantitative experts.
The purpose of this training programme is to enable you to develop your communication and leadership skills through a variety of new practical learning methods. You will discover how to foster sounder relations with your peers and management by becoming more aware of their own style of communication. You will learn how to gain improved insight into corporate challenges in order to retain an open mind-set focused on achieving business objectives. In better communicating the results of your work and your research, you will be able to provide concrete proof of the added value that your work represents for the company as a whole.

As a thought leader, you can be recognised as a trusted advisor and a reliable source of information in your domain of expertise.

“Thought leaders are the informed opinion leaders and the go-to people in their field of expertise. They are trusted sources who move and inspire people with innovative ideas; turn ideas into reality, and know and show how to replicate their success. They create a dedicated group of friends, fans and followers to help them replicate and scale those ideas into sustainable change not just in one company but in an industry, niche or across an entire ecosystem.”


You will benefit from a new learning experience designed to support the adoption of new practices in data analytics, big data, quantitative finance and marketing within your own working communities and organisations.

By the end of the programme, you will have learned to apply new practices in different facets of thought leadership, such as:

  • Asking relevant questions and developing a trusted advisor posture 
  • Being aware of their natural style of communication and being able to identify the style of others 
  • Leveraging past successes 
  • Revisiting making an offer and a request 
  • Developing peer communication 
  • Creating storyboards, telling a story with data
  • Writing succinct one-pagers 
  • Pitching to senior management 
  • Developing a network …

This 4-day course is aimed at specialists with a high level of analytics expertise.
Participants come from a range of professional backgrounds, including marketing, IT, finance, engineering and working in sectors such as retail, energy, banking, the pharmaceutical industry, telecommunications, and consulting.
Participants should have at least 2 years of prior professional experience.

The number of participants is strictly limited in order to preserve the quality of learning and the level of class interactivity.

The programme comprises 4 collective seminars (4 day classes) and 2 individual coaching sessions.
Each seminar will tackle a separate aspect of leadership.

In addition, each participant will prepare and deliver presentations and exchange best practices through peer-to-peer learning.
The pre-training individual coaching session consists of an individual discussion of each participant’s Process Communication Profile.

Different methodologies will be used: Appreciative Inquiry, Pyramid Principle, peer learning, Process Communication, ontological coaching,
Class participation, presentations and individual preparation are evaluated via continual assessment

Programme Structure

Day 1: Overview & Communication within Peers

Day 2: Your Style of Communication 

Day 3: Communicator & Trusted Advisor for Clients

Day 4: Communication to Senior Management 

Martine George holds an MBA and a PhD in Physical Sciences. She has over 25 years of professional experience, including 15 spent developing business analytics teams within large organisations from different industries. She is Professor of Management Practice at Solvay Brussels School and Talent Development Director of the Accenture Chair in Strategic Analytics at ESSEC Business School, Paris. Passionate about developing talents and organisations in business analytics, she is also an ICF-certified coach, facilitator, trainer and consultant in the cultural transformation of organisations. 

Admission requirements

  • University Degree with quantitative orientation
  • Minimum 2 years of prior professional experience in an analytics function from any industry
  • Proficiency in English

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